Designing a smarter tool for financial advisors.
Afternoon is a new AI-powered product that gives financial advisors something they’ve never had before: a clear, current picture of their clients’ finances.
Afternoon is a new AI-powered product that gives financial advisors something they’ve never had before: a clear, current picture of their clients’ finances.
It’s a name inspired by observation. Just as early astronomers tracked lunar and solar cycles to reveal patterns and guide decisions, Afternoon uses live data to help advisors make sense of complexity. It turns scattered financial inputs into coherent, real-time summaries that support sharper, more confident advice.
Built around Siesta AI and Open Banking, the product ingests data, documents and uploads to deliver instant insight. Kit Studio partnered with Afternoon to shape the brand from the ground up, creating a visual identity, product UX/UI and launch collateral that feels calm, intelligent and quietly powerful.
2x Conversions
Accessible and intuitive
The orange palette suggests warmth and rhythm, echoing the afternoon sun. Typography is assured and open. Imagery adds a human touch, helping make financial systems feel accessible and intuitive.
Afternoon is a new AI-powered product that gives financial advisors something they’ve never had before: a clear, current picture of their clients’ finances.
It’s a name inspired by observation. Just as early astronomers tracked lunar and solar cycles to reveal patterns and guide decisions, Afternoon uses live data to help advisors make sense of complexity. It turns scattered financial inputs into coherent, real-time summaries that support sharper, more confident advice.
“Kit immediately understood what we were trying to achieve and delivered a brand system that feels unique and is exactly what we needed to launch and scale with confidence.”
